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Design Systems Lab (Ryoichi Tamura)
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The lab studies design systems, investigating what good design should be and how design development should proceed.

AboutAbout the lab
Investigating what design should be and how to carry it out
Prof. Tamura's lab studies what desirable design should be like and how design development should proceed.
The lab organizes the relationships between the objects and experiences being designed and the people who make and use them, and examines them through survey and analysis.
Recently, with the aim of improving people's quality of life, the lab has mainly dealt with themes related to services, older adults, and energy.
Key terms
- Kansei value
- The value of products and services identified based on how people perceive and feel
- QOL
- Short for Quality of Life. A term referring to the quality of people's lives
- Product lineup
- A configuration made up of multiple products of the same type
ResearchResearch themes
Design involves a complex interplay of various tangible and intangible things, so the lab says it is difficult to derive a desirable answer easily. The lab therefore organizes them as relationships between the objects and experiences being designed and the producers and users, and through survey and analysis studies what desirable design should be and how the design development process should proceed.
*Illustrative imageResearch on Service Design
The lab studies service design with the keywords service modeling and customer satisfaction.
Research on Kansei Value
The lab conducts research with the keywords kansei value, latent needs, and QOL (quality of life).
Research on Design Strategy
The lab studies design strategy, with the keywords evaluation and verification of design projects and design management.
*Illustrative imageProduct Lineups and Design
The lab studies the relationship between the structure of product lineups and design thinking. Its keywords are design strategy and product diversification.
MembersFaculty
- ProfessorRyoichi Tamura
VoicesStudent voices
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Report an errorAbout the images
The top and research theme images are illustrative and were not taken at the lab. They are cropped from Wikimedia Commons images. Cropped CC BY-SA images are provided under the same CC BY-SA license as the original (version shown on each line).
- Top image: “Table-banquette by Annie Tribel 1968 - Design Museum Brussels Belgium” Photographer: Basile Morin Product designer: Annie Tribel / CC BY-SA 4.0 (cropped)
- Research on Service Design: “Design Thinking Workshop WMDE 2” Corinna Schuster (WMDE) / CC BY-SA 4.0 (cropped)
- Product Lineups and Design: “40 4 family of six chairs” Howe a/s / CC BY-SA 4.0 (cropped)
- Related lab (Design Systems Lab): “Improvements enhance customer experience ( )” Fort Rucker / CC BY 2.0 (cropped)
- Related lab (Urban Planning Lab): “Old Kinomoto-juku Honjin ac (1)” Asturio Cantabrio / CC BY-SA 4.0 (cropped)
- Related lab (Urban Planning Lab): “Fukuoka Shingu Ainoshima aerial shoot” ブルーノ・
プラス / CC BY-SA 4.0 (cropped) - Related lab (Arts Management Lab): “Golden Time Talent Festival 2025 – Audience during the Art Awards Ceremony in London” Goldenportal888 / CC BY-SA 4.0 (cropped)
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