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Design Systems Lab
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A lab that explores desirable design through services and Kansei value.

AboutAbout the lab
Finding desirable design through research
The Design Systems Lab (Ryoichi Tamura) researches what desirable design looks like and how the design development process should work.
Because a wide range of tangible and intangible factors are intricately involved in design, the lab organizes the relationships among the design object, producers, and users, and conducts surveys and analysis.
Recently, with the aim of improving people's quality of life (QOL), the lab has mainly studied themes related to services, older adults, and energy.
Key terms
- QOL
- An abbreviation of Quality of Life. A term that expresses how satisfying and rich people's lives are.
- Kansei value
- The value that users perceive in a product or service.
- Latent needs
- Wants that users themselves have not yet clearly recognized.
ResearchResearch themes
Design involves many tangible and intangible factors, so the answer to what makes a design desirable cannot be derived easily. This lab investigates the relationships among the design object, producers, and users, and studies what desirable design looks like and how it should be developed.
Research on Service Design
The lab studies services from perspectives such as modeling and customer satisfaction. Recently it has mainly handled service-related themes aimed at improving people's quality of life (QOL).
*Illustrative imageKansei Value and Latent Needs
The lab investigates Kansei value and latent needs in relation to quality of life (QOL).
What Desirable Design Looks Like
The lab organizes the relationships among the design object, producers, and users, and through surveys and analysis studies what desirable design looks like and how the development process should work. It also covers design management.
MembersFaculty
- ProfessorRyoichi Tamura
VoicesStudent voices
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Report an errorAbout the images
The top and research theme images are illustrative and were not taken at the lab. They are cropped from Wikimedia Commons images. Cropped CC BY-SA images are provided under the same CC BY-SA license as the original (version shown on each line).
- Top image: “Improvements enhance customer experience ( )” Fort Rucker / CC BY 2.0 (cropped)
- Kansei Value and Latent Needs: “Field staff interview ( )” SuSanA Secretariat / CC BY 2.0 (cropped)
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