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Kitada Lab
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The lab uses sociology to read the history of media through materials such as advertising, film, and manga.
AboutAbout the lab
Tracing the history of society through media as material objects.
The Kitada Lab studies the sociology of media.
It carries out historical research using media such as advertising, cinema (movie theaters), journalism, and manga as its materials.
The theoretical background is the methodology known as media theory, developed by thinkers such as McLuhan and Chartier.
Drawing on Luhmann's social systems theory, the lab also analyzes contemporary communication culture, including online communication and cities.
Key terms
- Media theory
- An approach that treats not only books and television but also electric lighting, railways, and cities as "media" that connect the human body and society.
- Historical sociology
- A branch of sociology that uses historical sources to study how social structures and human relationships have changed over time.
- Social systems theory
- A theory that views society as a system formed by communications connecting one after another.
ResearchResearch themes
Using media such as advertising and film as materials, the lab applies the methods of media theory to explore the possibilities of a new social history and historical sociology. It also analyzes contemporary communication culture using Luhmann's social systems theory.
*Illustrative imageMedia history through media theory
The lab analyzes not only what advertisements and films represent, but also the overlapping settings in which they are received, and the social meaning of advertisements, movie theaters, and cities as material objects. By moving back and forth between primary sources and theory, it explores the possibilities of a new social history and historical sociology.
*Illustrative imageContemporary communication culture
Drawing on Niklas Luhmann's social systems theory, the lab analyzes contemporary communication culture, including online communication and urban theory. It uses systems theory as a theoretical tool for observing "the social" from multiple perspectives.
MembersFaculty
- ProfessorAkihiro Kitada
VoicesStudent voices
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Report an errorAbout the images
The top and research theme images are illustrative and were not taken at the lab. They are cropped from Wikimedia Commons images.
- Top image: “Kinografen interiør” Peter Elfelt / Public domain (cropped)
- Media history through media theory: “Annex of the Kedzie Avenue Theater” "The Kedzie Annex". Construction News. September 28, 1912. p. 11. / Public domain (cropped)
- Contemporary communication culture: “Tokyo Tower, Minato City” David Kernan / CC BY 4.0 (cropped)
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